Quotation marks
Using proper quotation marks:
- On a Mac, use Option+] and Shift+Option+] for the left (open) and right (closed) single quotes. For Windows, use ALT 0145 and ALT 0146 for the left and right single quotes (hold down the ALT key and type the numbers on the numeric keypad)
- On a Mac, use Option+[ and Shift+Option+[ for the left and right double quotes. For Windows, use ALT 0147 and ALT 0148 for the left and right double quotation marks (curly quotes)
- In HTML code the characters as ‘ for and ’ for and “ for and ” for (ampersand, pound sign, number, semi-colon)
- The Unicode numeric entities of ‘ for ‘ and ’ for ’ and “ for “ and ” for ” (ampersand, pound sign, number, semi-colon)
When using the ALT keystrokes in Windows, use the numeric keypad not the row of numbers above the alphabet and be sure Num Lock is turned ON.
There are some important differences between Windows and non-Windows display of characters:
on the use of some MS Windows characters in HTML